What gets set up, and why each part matters
Paid ads tend to waste spend in a few familiar ways: broad keywords that match unrelated searches, ads that send people to a busy home page, forms that email nobody, and conversion tracking that counts page views as inquiries. The service covers each of those points.
- Search and social campaigns built around what you sell and who buys it.
- Landing pages with one offer and one short form.
- Conversion tracking tested end to end before launch.
- A handoff into your inbox or CRM so each inquiry reaches a person.
How many people respond still depends on your market and the platforms. The setup makes the spend easier to read.
What you can request
Four services are offered through this site: search ads management, paid social campaigns, landing pages and forms, and lead tracking with follow-up setup. Pick the one closest to what you need on the quote form and describe the rest in the notes. A partner can scope a single piece, such as fixing conversion tracking, or a full setup across ads, pages and tracking. Ad spend is never part of the fee. You pay the platforms directly.
Search ads management
Google Ads and Microsoft Advertising campaigns set up and run in your own account, with keyword lists, ad copy, bids and conversion tracking.
Paid social campaigns
Meta and LinkedIn ads with defined audiences, rotating creative, lead forms and tracking, all in ad accounts you own.
Lead capture forms
Forms with the right fields, consent wording you supply, thank-you pages and connections to your inbox or CRM.
Conversion tracking
Google Tag Manager, GA4, the Meta pixel and the LinkedIn Insight Tag set up, tested and documented in your accounts.
What to expect after you ask for a quote
Nothing is agreed by sending the form. This is the usual order of things.
- Your request goes to a service partner that handles lead generation and paid traffic work.
- The partner emails you to arrange a conversation about your business and what you sell.
- They ask about ad accounts, landing pages, tracking and how inquiries are answered today.
- A written quote follows, covering setup, ongoing management and how the arrangement can end.
What drives cost
Two separate costs apply. Ad spend is what you pay Google, Microsoft, Meta or LinkedIn for clicks and impressions, charged to your own card in your own account. The management fee is what the partner charges for the work, and it depends on scope:
- how many channels are in play, since each platform is managed separately;
- how many landing pages and forms need building or fixing;
- how involved the tracking is, from a single form up to calls, CRM stages and offline conversions;
- how often you want reports and meetings.
The partner quotes once those are clear.
Questions buyers ask
How do I end the arrangement?
Give the notice set out in your agreement. Before the end date, confirm you have admin access to every ad account, analytics property, tag container and page builder, then remove the partner's user access. Ask that landing pages and tracking keep running or be handed over. A good proposal explains this exit process up front.
Can I keep my current website?
Usually, yes. Ads can point to existing pages if they load quickly, match the ad and have a clear form or contact option. Many businesses add a few dedicated landing pages for ads and leave the main site as it is. The service partner can say which pages are suitable after looking at them.
Can anyone promise a set number of leads?
No. Ad platforms run auctions and choose where ads appear, and people decide whether to respond. Offer, price, competition and season all play a part. A service partner can set up campaigns, test and measure carefully, and report what happened. Be wary of any provider that promises a lead count before it has seen your account.
Does this site sell leads or contact lists?
No. The services here build and run advertising in your own accounts, so inquiries come to you directly from people who saw your ads. Nothing on this site sells contact lists, shared leads or data gathered from other sources.
Which ad platforms are covered?
Requests usually involve Google Ads and Microsoft Advertising for search, and Meta Ads Manager and LinkedIn Campaign Manager for paid social. Tracking typically runs through GA4 and Google Tag Manager, with leads passed to a CRM such as HubSpot, Salesforce or Pipedrive. Mention any other platform you use in your request.
If your ads, pages or follow-up need attention, describe the problem and get a scoped quote.
Describe the workSend your request
A few minutes of thought before you write will make the reply more useful.